I can only apologise for the hideously inconsiderate way in which I’ve carried on about my business this past fortnight without posting so much as a sausage – or even a witty remark about a sausage. It’s been a bit of a funny one in that I was away the weekend before Easter for
It’s not enough these days to go home of a weekend knowing that you’ve done a good job throughout the week and tell no-one but your husband and the cats. Success and public profile go hand-in-hand; every good PR professional knows this. But what about the art of PR’ing ourselves – the PR people?